Kristen Dolle.com
Kristen Dolle
520 East 14th St, Apt 30 * New York, NY, 10009 * 610-716-3087 * kristen.dolle@gmail.com
Objectives:
To make the best media on the planet. And to land a thinking/writing/producing position in branded entertainment, film, television or new media.
Experience Thus Far:
Interactive and Print Copywriter, Wunderman, New York (5/08- Present)
Ad Age’s Agency A-List 2008: The Ones to Watch
•Concept, write, revise, defend, and sell unusual, impactful creative ideas and copy for almost all platforms of digital, print and commercial (radio/video) media for direct marketing communications
•Transform corporate agendas into ideas, campaigns and language human beings can relate to and care about
•Develop and execute integrated Customer Relationship Marketing programs
•Contribute creative ideas and copy in pitches
•Collaborate across all disciplines from creative to data analytics to achieve clients’ marketing goals
Clients: Land Rover, Citibank, Nationwide Insurance, Hewlett-Packard, Abbott Labs (Similac), Kimberly-Clark (Huggies), AstraZeneca (Arimidex)
Tri-Committee Member and Freelance Writer, New York Women in Communications (10/08- Present)
•Analyze and strengthen committee and member communications and organization
•Brainstorm ideas, write and provide critical analysis for all print and online publications
•Plan and manage events featuring prominent women in the communications industry
•Connect, develop, manage and mentor the students and alumni of NYU Women in Communications
•Investigate and define personal branding, professional objectives and endeavors with Kendra Bracken-Ferguson, Director of Digital Media, Polo Ralph Lauren, in NYWICI mentor program
Creative Assistant, R/GA (6/07- 12/07)
Ad Age’s Digital A-List 2009; Ad Age’s Agency A-List 2008
•Collaborated with a team of producers and creatives in the global web redesign of beauty mega-brand, L’Oréal
•Wrote headlines, body copy, and articles for specific topics for L’Oréal to compete against leading beauty blogs and bolster their credibility with savvy consumers
•Edited and managed submitted consumer questions and stories to further a professional, brand-appropriate dialogue in a consumer-dictated domain (Purina)
•Wrote search optimization meta tags and descriptions for international client (Danone)
Clients: L’Oréal Paris, Purina Cat Chow, Danone (UK)
Education:
Bachelor of Science in Media, Culture, and Communication, New York University (10/04- 1/08)
•Magna cum laude with specialization in Globalization & Cultural Production and Persuasion & Politics
•Co-Founder and President of NYU Women in Communications and Co-Founder and Co-Editor-in-Chief of NYU WIC student blog, “Lit Up”
•Published Article “Music Television vs. Marshall McLuhan: A Scrutiny into the History and Societal Impact of the MTV Medium.” Papers of the 4th Annual Conference for Undergraduate Research in Communication. Rochester: Department of Communication, Rochester Institute of Technology, 2007.
Additional Affiliations:
SheSays. Organization of women in digital advertising.
Ladies Lotto. Collective aimed at developing the professional and personal success of independent women.
Web2Fem. Network to expand and explore women’s roles in the evolving stage of Web 2.0.
Young Alumni Leadership Circle, New York University. Dedicated to developing future leaders from NYU.
References available upon request.